Tag: marketing

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I’ll Take a Side of…Salad?: McDonald’s Evolves

Never underestimate the power of profit. Or at least, that's what seems to be driving McDonald's latest venture. Under pressure to respond to the demand for healthier options in their current menu, McDonald's announced " that it would no longer market some of its less nutritional options to children and said it also planned to …

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Fitgirls: Motivation or Distraction?

No, that's not me. Nope, that's not me either. I know, BIG surprise! *Cue laughter. All jokes aside, these women have been haunting me. Okay, haunting is a bit dramatic. Let's just say that I have been pretty fixated with these images ever since I joined the health and fitness world in a serious way …

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